Marketers
Mixpanel
Product and event analytics for understanding user behavior, activation, retention, and funnels.
Why it is here
Mixpanel helps marketers analyze behavioral events, funnels, retention, and user journeys when standard page analytics are not enough.
How to use
Define meaningful events and analyze funnels, cohorts, activation, and retention around the customer behaviors that matter.
Benefits
- Understand activation and retention
- Analyze user funnels
- Connect behavior to growth decisions
