Marketers · Small Businesses · Founders
Google Analytics
Website analytics for understanding traffic, engagement, conversions, and customer journeys.
Why it is here
Google Analytics is a foundational measurement layer for modern marketing.
How to use
Define the key events and conversions you care about, connect your site or app, then use acquisition and engagement reports to see which channels and pages actually contribute to results.
Benefits
- Measure marketing performance with first-party analytics
- Understand acquisition and user behavior
- Connect campaigns to meaningful conversions



